The increasing fragmentation of the media scene coupled with a growing resistance to even notice ads means that reaching your potential customers is now tougher than it’s ever been. But content marketing is becoming a more effective alternative to other tired methods.
What branding trends should you keep an eye out for? Here are the top 5 trends to incorporate into your branding strategy.
A noisy marketplace demands a unique and noticeable brand voice if you want to set your products apart from the competition.
Consistent email marketing strategies are great for maximizing visibility and presenting your products in front of a large audience.
Content creators and marketing managers need to tailor their social media marketing strategy in order to effectively reach out to the Gen Z generation.
Why is niche marketing an important strategic component for many new business ventures and startups?
If somebody automatically associates your brand name with positive emotions, you’ve earned yourself a customer for life.
Targeting one of LinkedIn’s 660 million members, spread out across 200 countries, is sure to yield favorable sales results.
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As a freelancer, engaging with content from other freelancers can be a great pick-me-up when you need motivation, help you make the most of your career and open you up to new opportunities as you learn what others do differently and draw lessons from their journeys.
The success of the blended workforce shines, just like any other work scheme, through proper organization and management
The exploitation of a bug discovered in a widely used logging software could see hackers log into a company’s servers and take control of anything from consumer data and web servers to industrial control systems – but there are ways to protect your data from the threat.
Quitting your job can be a scary affair, and a decision as important as this requires a plan to cushion you as you make the transition.