For Employers

How to Write a Successful Brand Story
For Employers
Minnie Kasyoka

How to Write a Successful Brand Story

Brand storytelling influences consumer behavior and purchasing decisions. Here are a few strategies SMEs must follow if they intend to create a successful brand story that resonates forever with their target audience.

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Dubai Now Offers One-Year Remote Work Visas to Professionals

Dubai Now Offers One-Year Remote Work Visas to Professionals

Under the program, freelancers, digital nomads, and other remote workers -together with their families- will be granted visas that will allow them to relocate to Dubai for a year, after which they can choose to renew their visa for an extension of their stay.